Guides
The questions that come up before the product choice does — what the claims mean, what to ask a supplier, and where the money actually goes.
Cheaper alternatives to expensive eco-friendly promotional products
Where the eco premium is real, where it is not, and the substitutions that keep the claim while cutting the price.
Eco promotional materials, compared
Eleven materials, what each claim genuinely covers, and the limitation each one has that the catalogue copy leaves out.
How to spot greenwashing in promotional products
The phrases that carry no information, the ones worth checking, and how to keep your own marketing defensible.
How to choose eco-friendly promotional products
Four kinds of environmental claim, what each one is worth, and the five questions that settle most orders.
How to promote your brand with eco-friendly products
Choosing items that carry the message, writing claims that survive scrutiny, and the programmes where this works best.
Best practices for sourcing eco-friendly promotional products
What to put in the brief, what to ask suppliers, and the lead-time and documentation realities that catch people out.